Trivia
Spider-Man: Brand New Day
Directed by Destin Daniel Cretton · starring Tom Holland, Zendaya and Mark Ruffalo
- 28 facts
- 2026
Spider-Man: Brand New Day: trivia
All 28 facts
- 1
The most watched trailer ever
The first trailer for 'Spider-Man: Brand New Day' drew 718.6 million views in 24 hours, according to WaveMetrix. That beat 'Deadpool & Wolverine' (365 million) and even the 'GTA VI' trailer (475 million). Four days later it became the first film trailer to pass 1 billion views.
- 2
A record it first seemed to have missed
Sony's Sunday estimate put the US opening of 'Spider-Man: Brand New Day' at $355 million, just short of the $357.1 million taken by 'Avengers: Endgame'. Monday's final figures raised it to $360 million, the biggest opening weekend ever in the US. Its $168 million first day and $72 million from previews were records too.
- 3
No IMAX screens in the US
'Spider-Man: Brand New Day' had the biggest opening ever in the US without a single American IMAX screen, because Christopher Nolan's 'The Odyssey' had them on an exclusive deal. Sony had already pushed the release back a week to keep its distance.
- 4
It ended a 'Star Wars' record that stood for a decade
On its 47th day in cinemas, 'Spider-Man: Brand New Day' passed 'Star Wars: The Force Awakens' (about $936 million, the record since 2015) as the highest grossing film ever in the US. Lucasfilm congratulated it publicly.
- 5
It opened in China first
'Spider-Man: No Way Home' never played in Chinese cinemas. 'Spider-Man: Brand New Day' opened there on 29 July, two days before the US, and took $121 million in five days.
- 6
Hollywood's first film shot for ScreenX
According to CJ 4DPLEX, 'Spider-Man: Brand New Day' is the first Hollywood film "Shot for ScreenX": its team filmed the footage for the side screens on set, instead of converting it afterwards.
- 7
A record brand campaign
'Spider-Man: Brand New Day' had 165 brand partners worth $309 million in media value, a record. For one promotion, Peter's flat was rebuilt in Brooklyn and booked through a joke Zillow listing that boasted locks no villain could get past.
- 8
New York, built at Pinewood
None of 'Spider-Man: Brand New Day' was shot in New York. Production designer Charles Wood built streets with buildings 30 to 40 feet tall on the Pinewood backlot, using bricks made to New York size because British bricks are different.
- 9
A tank through the streets of Glasgow
In 'Spider-Man: Brand New Day', Glasgow stood in for Manhattan, and the tank chase was shot on Bothwell Street and St Vincent Street. Tom Holland remembered being "on top of a tank driving down the high street in Glasgow, in front of thousands of fans."
- 10
English buildings playing New York
Senate House in Bloomsbury, London, is Damage Control's headquarters in 'Spider-Man: Brand New Day'. HM Prison Dorchester, closed since 2014, hosts the fight with the Hand, and Aunt May's grave scenes were shot at Brookwood Cemetery.
- 11
A concussion stopped the shoot
On 19 September 2025, a stunt gave Tom Holland a mild concussion, and filming on 'Spider-Man: Brand New Day' stopped for a week.
- 12
The improvised line that set the course
At May's grave, after the scripted take, Tom Holland improvised "I've decided I'm not going to do this alone anymore." Destin Daniel Cretton made it the "north star" of 'Spider-Man: Brand New Day', and editor Harry Yoon confirms the line was Holland's.
- 13
Comic covers at 420 frames per second
For 'Spider-Man: Brand New Day' they recreated covers such as 'Amazing Fantasy' #15, shooting at 420 frames per second, a speed Destin Daniel Cretton called nearly impossible to act at. Tom Holland nailed one of those poses, a backwards swan dive on wires, in two or three takes.
- 14
Its references were GoPro videos
For 'Spider-Man: Brand New Day', Destin Daniel Cretton studied GoPro wingsuit and parkour clips on YouTube rather than other Spider-Man films. His crew brought screenshots from Insomniac's PlayStation games to set and asked "can we pull this move off?"
- 15
A dance choreographer for the possessed
For the contorted movement of the possessed characters in 'Spider-Man: Brand New Day', Destin Daniel Cretton turned to dance choreographer Nathan Kim rather than effects.
- 16
A homemade suit, 56 times over
About 56 copies of the suit were made for 'Spider-Man: Brand New Day', against 35 for 'Spider-Man: No Way Home', and Destin Daniel Cretton banned digital smoothing of the wrinkles. More than 250 metres of fabric went on colour tests. It's the first time Tom Holland's suit has raised webbing, a nod to the ones worn by Tobey Maguire and Andrew Garfield.
- 17
Giacchino took notes out of his own theme
Michael Giacchino nearly turned 'Spider-Man: Brand New Day' down ("I've never done four of anything before"). He took notes out of the Spider-Man theme to stand for the people Peter has lost, and recorded the score at Abbey Road with 85 musicians.
- 18
Nearly 2,000 effects shots in 24 weeks
'Spider-Man: Brand New Day' has nearly 2,000 visual effects shots, finished in 24 weeks, and about 445 were completed in a single week. VFX supervisor Jerome Chen said the pace may have set a bad precedent for the industry.
- 19
Tom Holland's "Spider-Puberty"
For the first time, Tom Holland was invited into the writers' room. His pitch for 'Spider-Man: Brand New Day' was called "Spider-Puberty": they dropped the name but kept the idea of his powers changing and slipping out of his control.
- 20
'The Odyssey' brought in the director
Tom Holland called Sony to delay the shoot of 'Spider-Man: Brand New Day' so he could make Christopher Nolan's 'The Odyssey'. He says that without the delay they wouldn't have had Destin Daniel Cretton, or six months to work on the script with him.
- 21
The cut Holland hated scored in the 90s
Tom Holland says a version of 'Spider-Man: Brand New Day' rebuilt from test screening notes "totally didn't work". Destin Daniel Cretton replies that it scored in the 90s. The first cut was close to three hours, and the fight with Mark Ruffalo's Hulk went from 15 to 11 minutes.
- 22
Zendaya asked for an "MJ pass"
In an early draft of 'Spider-Man: Brand New Day', Zendaya found MJ "too normal. Where did all her weirdness go?" Destin Daniel Cretton gave her an "MJ pass" on the script to make her stranger.
- 23
Holland got Bernthal into the Punisher
Tom Holland and Jon Bernthal met making the Irish film 'Pilgrimage', and Holland was the one who told him about the comics character he now plays in 'Spider-Man: Brand New Day'. "Tom was really the one that said, 'Man, this character's so great,'" Bernthal said.
- 24
Jean Grey was Cretton's idea
Jean Grey's place in 'Spider-Man: Brand New Day' was "not a mandate, it was a request" from Destin Daniel Cretton. He had directed Sadie Sink at 14 in 'The Glass Castle', and she got the part without an audition. Her hood was designed to hide even the character's gender.
- 25
The Duffer brothers were in on the secret
Sadie Sink was still shooting 'Stranger Things' when she was offered 'Spider-Man: Brand New Day', and she told Matt and Ross Duffer. Their answer: "it's the best character, you have to do it!"
- 26
NDAs before meeting the director
Tramell Tillman signed NDAs before he had even spoken to Destin Daniel Cretton. All the director told him about his part in 'Spider-Man: Brand New Day' was that it was "pivotal", and Tillman took it on what he calls "a leap of faith."
- 27
Pugh is in it because of a red carpet answer
Years earlier, Tom Holland said on a red carpet that he wanted to team up with Yelena. On Jimmy Fallon's show, Florence Pugh put it simply: "this all happened because of Tom!" For the bathhouse scene in 'Spider-Man: Brand New Day', Holland didn't drink water the day before, which only made him grumpy.
- 28
Naomi Watts is the AI
Naomi Watts, who played Tom Holland's mother in 'The Impossible', voices E.V., Peter's AI in 'Spider-Man: Brand New Day', a part kept secret until release. She announced it herself: "From playing your mom to playing your AI (100% human made)".